Archive for July, 2006

Software Risk management

Published July 31st, 2006 in project management and management. 0 Comments

As I need to prepare a few slides on project management and software development risk methodology I’m going to blog some parts of its here.
What is risk ?
The Oxford American Dictionaries give these definitions:
“a situation involving exposure to danger »
« the possibility that something unpleasant or unwelcome will happen »
« a person or thing regarded […]

Project management ressources at Columbia University

Published July 28th, 2006 in ressources, project management, MBA and management. 0 Comments

I’ve found a great web page containing a lot of very interesting and usefull project management ressources.

You’ll find great informations and articles about project management tools and methodology. Furthermore there’s also great templates on planning and risk analysis.
Inside the bibliography there’s also a reference to a classic and must-read book on project management:

Customer made, Co-Creation, the end of producer versus consumer model (Part 1) ?

Published July 24th, 2006 in marketing, entreprise and MBA. 0 Comments

This is a brief summary of what i’ve just readen on trenwatching.com
Definition:
To create goods, services and experiences in cooperation with rewarded consumers.
Customers participate in this process of co-creation for these reasons:
• Social Status
• Bespoke lifestyle
• Cash money
• Employment
• Fun and involvement
Customer-made is not:

DIY
Customization
Personalization
Why ?: because these actions occurs AFTER product’s launch
What do the brands are doing ?
L’Oreal, Firefox, MasterCard and […]

trends watching tools

Published July 13th, 2006 in marketing and MBA. 0 Comments

As i were looking at a trend watching tool i’ve found these great ressources:
The trends tool made by google, which monitors how many searches had been made on specific keywords and to compare the results over time.
Also this great website, http://www.trendwatching.com/ with good reports,

Market Vortex

Published July 13th, 2006 in marketing. 0 Comments

As i’m reading “Marketing Genius” written by the great Peter Fisk here are a few interesting notes about his concept of market vortex.
Objectives of the Market Vortex:

Leadership in fast moving markets
Being on the leading edge instead of being a looser
Create a market vortex using you vision

1-Consider your future market (create a map containing changes in […]

low activity and a new Start !

Published July 13th, 2006 in Uncategorized, entreprise and MBA. 0 Comments

There was no activity for a few months on this blog but now it’s gonna change.
I’ve decided to post less IT technical articles and to focus more on Marketing, entrepreneurship, Strategic management accouting, finance, economics, technology, change and information management.
As i’m going to start and MBA at Grenoble Ecole de Management next September i really […]